Loeries Official Rankings Released

This is the third year that the Loeries Official Rankings have been published, offering a transparent oversight of the awards as well as promoting creativity and innovation as primary business tools in the brand communication industry.

This year, there are additional tables to the rankings; following the introduction of a dedicated category for entries from outside of South Africa, the Loeries has included a top ten ranking for the Rest of Africa & the Middle East. In addition to this, resulting from a growing number of educational institutions participating in the Loeries, a ranking for educational institutions has also been included for the first time.

A comprehensive explanation of how the rankings are calculated can be found on the Loeries website www.theloerieawards.co.za. The following tables are included here:

1. Overall ranking by Brand;
2. Overall ranking by Agency;
3. Ranking by category – Communication Design;
4. Ranking by category – Rest of Africa & the Middle East;
5. Ranking by Digital Production Company;
6. Ranking by Film Production Company;
7. Ranking by Post Production Company;
8. Ranking by Recording Company;
9. Ranking by Editing Company;
10. Ranking by Animation Company;
11. Overall Ranking by agency size – Small, Medium & Large;
12. Overall Ranking by Educational Institution;
13. Creative Circle members – Agency Groups;
14. Creative Circle members – Individual Agencies;

TABLE 1.

TABLE 2.

TABLE 3.

TABLE 4.

TABLE 5.

Note: The digital production company ranking only includes points awarded within the Internet, Mobile and Interactive category.

TABLE 6.

Note: The film production company ranking only includes points awarded within the TV, Film & Video Communication category.

TABLE 7.

TABLE 8.

TABLE 9.

TABLE 10.

TABLE 11.

Note: The agency ranking by size includes traditional agencies, digital agencies and communication design agencies.

TABLE 12.

TABLE 13.

Note: All Creative Circle members are listed in this table. Agency grouping is done in collaboration with the Creative Circle.

TABLE 14.