The exhibition documents adidas’ 15 year relationship with the man considered to be the father of modern street skating – Mark Gonzales – commonly known amongst his peers and fans as ‘Gonz’ or ‘The Gonz’.
One of the six photographers featuring work in the exhibition Brian Gaberman, summed up his first experience of the legend: “I was ten years old when I first heard of Mark and he was already a legend. I think he started out that way.”
Gonz has been a member of the adidas Skateboarding family for 15 years – inspiring, developing and nurturing the skateboarding programme. It is with great honour that the brand celebrates Gonz, not only for these past 15 years of adventure, but for having such an impact on what skateboarding is today.
His imaginative and spontaneous style was one of the main founding forces of street skateboarding and today still turns the inconceivable into reality. Not only is Gonz an incredibly talented skateboarder, but his everyday life could be considered an art form in its own right. His works of art, poetry and videography express his unique imagination and colour his day-to-day life.
adidas Skateboarding is proud to have such a talented and magnetic member on the team and we invite you to experience the exhibition that documents his incredible journey with us.
Gonz Exhibition details
Open from Saturday, 06 July to Tuesday, 06 August 2013
AREA3, 20 Kruger Street, the Maboneng Precinct, Johannesburg East
AREA3 open from 10h00 to 16h00 from Tuesday to Sunday
@adidasZA | #AREA3 | #Gonz15adidas
Visit adidas Skateboarding to stay up-to-date with the brand and our team.
Email email@example.com for more information
For more information on adidas-related news visit the adidas News Stream
Unlock the adidas vault to find out more about the brand’s heritage