Following this year’s Cannes International Festival of Creativity, Y&R South Africa has achieved its best ever ranking in the Creative Circle Ranking for Group Agencies in South Africa.
Y&R South Africa finished third in the 2015 post-Cannes ranking with three winning campaigns across three categories. Land Rover was awarded one Bronze Lion in the Outdoor category for the ‘360° Camera’ campaign and a Silver in the Film category for ‘Non-genuine Animals’. The latter marks the agency’s first ever win in the coveted Film category.
The X News campaign, a set of three executions for X News, Kenya’s dynamic Sub-Saharan media brand, was awarded a Bronze Lion in the Press Category following a collaborative effort between Y&R SA and the network’s Nairobi office.
According to Graham Lang, Chief Creative Officer of Y&R South Africa and Africa as well as a 2015 Cannes Film judge, the ranking is testament to a consistent drive to create meaningful work for clients. “We are humbled and grateful to work with amazing and brave client partners. From a creative point of view, we are more inspired than ever to relentlessly champion local creativity to solve real-world business problems in the year to come.”