bouffant are thrilled to announce that Lucozade has won a Gold Loerie award for their ‘Give Me Strength’ Campaign in the TV Craft category for Writing.
The Campaign was directed by Dean Blumberg for Ogilvy & Mather Johannesburg and Lucozade South Africa.
Dean also won 2 bronzes for the same campaign in the TV commercial and Integrated Campaign categories.
Marc Sidelsky took home a bronze award in the Internet Video category for the book trailer he directed for Lauren Beukes’ Broken Monsters.
The 37th annual award show took place in Durban for the first time this year and was held at the Durban International Convention Centre.
Watch the winning work here:
BOUFFANT LOERIES 2015
|Gold||TV Craft – Writing||Lucozade ‘Give Me Strength’||Dean Blumberg||Ogilvy & Mather Johannesburg||Water Feature: https://vimeo.com/133121233
Performance Art: https://vimeo.com/130307797
Gum In Hair: https://vimeo.com/133120666
|Bronze||TV Commercials Under 90s||Lucozade ‘Water Feature’||Dean Blumberg||Ogilvy & Mather Johannesburg||https://vimeo.com/133121233
|Bronze||Integrated Campaign||Lucozade ‘Give Me Strength’||Dean Blumberg||Ogilvy & Mather Johannesburg||As Above|
|Bronze||Internet Videos above 90s||Lauren Beukes: Broken Monsters||Marc Sidelsky||https://vimeo.com/119947869|