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Arcade up for five video Bookmarks


Arcade Content directors have five nominations in the Branded Content and Online Video Production categories at the 2016 Bookmarks, South Africa’s premier digital awards.

Arcade director Rob Smith directed Johnnie Walker Wager and Sanlam One Rand Family for King James. These have five nominations overall each, including both Branded Content and Online Video Production.

Arcade director Lebogang Rasethaba is also up for Online Video Production for his Khuli Chana brand film for Absolut and Native VML.

Last year Rob won the only Gold for Branded Content at the Bookmarks for Sanlam One Rand Man, also with King James.

“It’s great to see strong competition this year from a record number of entries,” says Colin Howard, Arcade’s MD. “Congratulations to Rob and Lebo, but also to King James on having half the branded content finalists and Native VML for being the most nominated agency overall. ”

The winners will be announced on 3 March 2016 at Turbine Hall in Newtown, Johannesburg.

Watch and embed the nominated work:

Sanlam One Rand Family

Johnnie Walker Wager episode 4:

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