What Colour Should your logo be ?

banner-970x90f

A good designer knows how to use colour to create stunning  work. A great designer understands that there is more to colour. According to research done by Kissmetrics, smell counts one percent of purchasing decisions, six percent is texture and 93 percent is appearance. 85 percent of shoppers place colour as their primary reason for purchasing a  product. So it’s safe to say the colour increases brand recognition by 80%.

To find out more about colour check out the infographic below.

What color should your logo be? #infographicSource Visualistan

To read more about the power of colour here : CREATIVE’S, CONSUMERS AND HOW COLOURS WORK

Don't forget to click on the Find-a-Creative tab and advertise your creative services for FREE. If you'd like to showcase your work or would like to write an article please email info[at]sacreativenetwork.co.za @thesacreatives

Be first to comment