Net#work BBDO win again with Vagina Varsity

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Last week, Net#work BBDO won another two awards for their work with Libresse and Vagina Varsity, the award count now sits at eleven in just a couple months.

Two Apex Effectiveness awards, including the Kantar Millward Brown Special Award for sales impact with limited advertising budgets, have been added to a raft of creative plaudits  – four African Cristals, two PR PRISM awards and two Cannes Lions shortlists.

Net#work BBDO, Managing Director Gau Narayanan said, “We set out, with the client, to change a category, to push limits and the reaction has been amazing.  This campaign is making a real difference; the conversation has changed, most importantly sales have dramatically increased. An example of great integrated work, that works.”

“Two things have made this campaign stand out; firstly a fearless client who is willing to push boundaries and take risks, and secondly, complete collaboration and integration with all partners who are energized and passionate about the work.”

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