Who is Tafadzwa Bero and what do you do?
I am a graphic designer/ illustrator from Durban but currently based in Midrand. I am currently working as a graphic designer/ illustrator since January 2019 in Milpark (also completed my studies last year and graduated this year with a BA Graphic Design Degree).On the side, I am an award-winning illustrator with the alias of NATIVE and I have worked on a whole range of work for brands like Standard Bank and many others.
How would you define your style or art?
My style of illustration or style of art is vector illustration. Meaning I mostly work on a computer to create my work but I am not limited to just that. I sometimes use different mediums like fineliners and pencil drawings as an underdrawing to get to my final vector-style illustration. My style is also heavily influenced by neon colors and includes a lot of halftones which give it that refreshing and vibrant look and feel.
What inspires your work?
My work is inspired heavily by the works of Ndumiso Nyoni (who also happens to be a mentor of mine) and many others who use vibrant colors and much-simplified shapes and forms to create amazing looking work. I would also further say that my work is inspired by the ’80s and ’90s (or vaporwave) color palette which was very vibrant and colorful as well.
What are you currently working on?
Hahaha, I am currently working on a few pieces which are still in their very baby stages I would say but these are most probably going to be a part of my second solo exhibition which might happen later this year or early next year. The exhibition will feature a lot of unseen artworks and will hopefully help launch my merchandise which has just taken too long to come to life.
What advice would you give young creatives looking to do what you do?
What advice, hmmmmm? As a pretty young creative myself I would say the best advice I can give to other young creatives looking to do what I do is to always work on your craft. So what I mean by that is, for me personally I can never learn enough, and I am always out on youtube watching tutorials and watching videos of techniques on how I can improve my work so I can get better at what I do. I also would say it’s always good to also put yourself out there as much as possible, so look for opportunities like competitions and enter your work because you never know who is looking at your work and if you do not by any chance get to win, you get feedback on how to improve your work which is always a great thing. Lastly ALWAYS look for inspiration!
What has been the highlight of your career thus far?
Ahhh I have a couple of highlights among many others that I can think of at the top of my head. These include getting to work with Standard Bank to create the look for Plugged (a platform for the South African youth), winning three Adobe Design Achievement Awards (and being recognized by the Adobe Team in San Francisco), hosting my first ever solo exhibition last year, being featured in VISI Magazine and lastly getting to work on a Game of Thrones cover with The Sunday Times. Those are just a few that I think I really look at and feel proud of.
Where can our readers follow your work?
Readers can follow my work on behance.net by searching Tafadzwa Bero, on Instagram: taffie_bero and yeah just be on the lookout for me on different platforms I might just pop up, I have merchandise that is launching very soon and also lastly just received an Adobe Design Achievement Award Top Talent of 2019 which is exciting.