In 2018, Converse in partnership with brand and communication agency, Joe Public, launched their ‘All The Stories Are True’ campaign. A series of long-format 90” films featuring trailblazing Kwaito group, Trompies, and well-known South African personality, J’Something, who shared their real-life ‘Chuck’ stories – based on the brand’s most famous sneaker. In 2019 Converse then […]Read More
Who doesn’t love a comic book story every now and then? Imagine a comic book with a superhero who is strictly African. Enters Azania! This range is created to help visualise an African superhero inspired by true kings and heroes who came before us. Modelled on the great warrior King Shaka of the Zulu Kingdom, […]Read More
PUMA diversifies its Autumn-Winter ’18 Select lineup by partnering with up and coming fashion brand AYT?O | Outlaw Moscow. Born from the streets of the Russian capital and founded in 2014 by designer duo Maxim Bashkaev and Dilyara Minrakhmanova, AYT?O | Outlaw Moscow is a progressive fashion brand. They have participated in Paris and Milan […]Read More
For the launch of TFG’s latest online store – the iconic Foschini – Kenyan Afrofuturist photographer, Osborne Macharia, was commissioned to create a series of portraits celebrating the power of all women. Macharia, who was also commissioned by Marvel to create an exclusive piece to coincide with the release of the film Black Panther, was […]Read More