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Tags : advertising

Advertising News Recap

Here’s a recap of advertising news from the previous week. For the annual Jive summer campaign, DUKE, in collaboration with Mark1 and Positive Dialogue, created quite a stir in one of Cape Town’s most historic neighbourhoods. The agency painted four of the iconic, colourful Bo-Kaap homes, as well as the adjacent Iziko Bo-Kaap Museum in […]Read More

Time To Have A Chuckle At Some Of The Questionable

Boring billboards, awkward song and dance routines and random hashtags – who hasn’t seen an advert at some point that they feel they could have done a bit better? Because despite the advertising and marketing industry being packed to the brim of big personalities who hold our creative community to a high standard, every year […]Read More

Meet Photographer Theo Klompje

Photography to him is all about showing your point of view and that nothing is true, everything is permitted.  Theo Klompje is a seasoned photographer based in Cape Town, South Africa.  Having spent many years focusing on the technical and logistical aspects of photography, Klompje has managed studios, produced retail content, handled large scale postproduction and served in various other technical […]Read More

Be Brave To Stand Out: Five Tips To Elevate A

In 2020 the world has experienced what is set to be the largest phase of digital disruption, as in just a few short months, every brand has had to rapidly enhance their online presence and offerings. More than ever, brands need to be brave, nimble and defiant in digital. Modern marketing professionals need to flip […]Read More

ICYMI: United In Creativity Hosted By Veli Ngubane

On this episode of United In Creativity, Veli Ngubane, CCO of Avatar Agency Group, spoke to Grant Norton, CEO of Nikon, about outlining the steps they’ve taken to transform the organisation after a horrendous campaign. Stay abreast of all things creative @sacreativesRead More

ICYMI: United In Creativity Hosted By Veli Ngubane

Veli Ngubane, CCO of Avatar Agency Group, hosted Mathe Okaba, CEO of ACA – Association for Communication and Advertising, for our #UnitedInCreativity sessions. They spoke about finding practical ways to transform the advertising industry. Stay abreast of all things creative @sacreativesRead More

Africa Gets A New Platform To Tell Its Phenomenal Story

A brilliant new partnership between Red Carpet Creative and international broadcast partner, Travel Africa Network, sets out to reshape the media landscape, leveraging a global audience to reboot the travel and tourism industry throughout SA and Africa. This collaboration between Red Carpet CREATIVE (RCC) – a PR, marketing and production agency for the luxury travel […]Read More

Loeries Creative Week Session To Be Hosted By Dr. Rebecca

Do you want to change how women are portrayed in advertising? Gallo Images and the Loeries believe it is time to #GetReal through real stories from real women. Share a pic of yourself, or of a woman in advertising that you admire, along with a 250 word explanatory story to join this movement. During the […]Read More

Deadline For The 2020 Assegai Awards Extended

There’s still time to submit your best integrated marketing campaigns for the prestigious 2020 Assegai Awards! The deadline for the DMASA Assegai Integrated Marketing Awards has been extended to midnight on 11 September 2020. The online entry for the Assegai Awards means that no matter where you find yourself, you will be able to submit your […]Read More

Lerato Sengadi Joins Humanz & Talks Influencer Marketing

In what seems could be an industry-shaking move, Humanz has announced the appointment of influential marketer Lerato Sengadi to head up their South African operations. The appointment appears aligned to the company’s stated effort to grow its innovative, diverse, and influential leadership team and demonstrate its commitment to, and understanding of, local markets, even as it continues […]Read More