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Tags : Bioscope Films

The Toyota Corolla makes fans fall in love with driving

‘Waku-doki’ (the Japanese expression for “heart-pumping” excitement”) is a philosophy that drives Toyota’s marketing and it’s at the center of the latest “Love Driving” campaign for the new Corolla. South Africans have always loved the Corolla and with the launch of the new model, they are destined to fall in love with it all over […]Read More

HUNTER’S STEPS OUT OF THE DESERT WITH NEW TVC

Refreshing, real, natural cider brand Hunter’s has moved beyond its traditional desert scene in the recently released Global Love television commercial. 140 BBDO Creative Directors Alexis Beckett and Liam Olding say that clinking a Hunter’s can connect anyone, anywhere, “We used the ‘clink’ as a way to go through the camera to different locations, and […]Read More

WHEN WORDS FAIL, MUSIC SPEAKS: A NEW TVC CAMPAIGN FOR

The first two ads for Musica’s new campaign have recently flighted, they explore the idea of being stuck in a very awkward moment, where there are no words, but where the right song can say all that needs to be said. Directed by Bioscope Films’ Hylton Tannenbaum, the commercials feature some unusual choices in casting. […]Read More

New TVC For Hilux Builds On Toughness Rubs Off Proposition

Toyota South Africa has added another television commercial to its ‘Toughness Rubs Off’ campaign for the Toyota Hilux. Featuring Lilani, the pretty but tough character who featured in the previous advertisements, this execution leverages Toyota’s sponsorship of the Dakar Rally and gives South Africans a chance to win a Toyota Hilux Dakar Edition. The television commercial […]Read More

Draftfcb Johannesburg Shows How To Make A Difference In First

Draftfcb Johannesburg and several of its service provider production companies – Bioscope Films, Orchestra Blue Post Production, Blade, Freq’ncy – are showing how South Africans can make a difference in just 1 000 days by donating 900 hours to create a fund-raising campaign for Cotlands while its sister company, The Media Shop, leveraged its media relationships […]Read More