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Tags : FCB Cape Town


Popular whisky brand Scottish Leader, together with the dynamic I See A Different You creative collective, is setting out to bring South Africans an Afro-optimistic new perspective. They will be looking for, interpreting and expressing the unique beauty and dynamism of the country; and inspiring others to do the same. Born and bred in Soweto, the internationally […]Read More

New Campaign From FCB For Amarula Trust Urges ‘Don’t Let

A new campaign from FCB Cape Town for the Amarula Trust aims to decrease demand for elephant ivory through education. Called, ‘Don’t Let Them Disappear’, the campaign aims to spread the message that every ivory product bought and sold on the black market means another elephant lost to poaching. The campaign is led by a […]Read More

New TVC In Savanna’s ‘Savanna’s Got Apples. Have You?’ Campaign

Distell’s premium cider brand, Savanna, is airing the second television commercial in a campaign developed by FCB Cape Town to entrench the brand’s new positioning: ‘Savanna’s got apples. Have you? Targeting Savanna’s primary target market of young, sophisticated professionals who embrace the brand’s sharp-witted attitude, ‘Cards’ follows hot on the heels of the ad that […]Read More

SA Alcoholic Beverage Industry First For Amarula’s VR Tour of

In a South African alcoholic industry first, Distell and its most-loved African brand, Amarula, have created a virtual reality tour of Africa so that consumers can experience the continent’s open spaces, plentiful wildlife, beautiful people, and distinctive culture. According to the brand’s Global Marketing Manager, Mncedisi Junior Jekwa, virtual reality (VR1) is trending as the […]Read More

FCB Cape Town Wins 6 Pendoring Advertising Awards

FCB Cape Town won 6 awards at the annual Pendoring Advertising Awards this weekend, including one Gold Pendoring and five Silver Pendorings. The Pendoring Advertising Awards, established in 1995 by all the leading Afrikaans media role players to focus on promoting and rewarding outstanding Afrikaans advertising, has evolved to create greater awareness of the power […]Read More


No less than 84 finalists will be competing for the honour of winning a sought-after Pendoring trophy at Pendoring’s 20th Awards ceremony, which will be held at Vodacom World in Midrand on 30 October. The finalists were chosen from 283 entries. Nineteen agencies produced finalists for this year’s awards. Joe Public once again takes the […]Read More

Richelieu’s New TVC A European Epic

Richelieu’s new television commercial from FCB Cape Town is an epic game of cat-and-mouse filmed across Europe. It’s the first to include all three varients in its family of products, and truly captures the brand’s rich, rewarding lifestyle with its locations and wide Mediterranean vistas. Conceptualised by Creative Director Aaron Harris, Copywriter Brett Martindale and […]Read More

FCB SA Makes Millward Brown Top 20, Again

FCB South Africa has two TVCs on Millward Brown’s annual Top 20 Best Liked Ads for 2014 maintaining its track record of a presence on the list year-in and year-out. For the second year in a row, FCB Joburg’s creation for Coca-Cola SA and now a global advertising phenomenon – Bobby – has been in […]Read More

FCB Best Performing Agency On Most Liked TVC List

FCB South Africa is the country’s best performing agency group on Millward Brown’s Most Liked TVC List for the fourth quarter of 2014.  The group had 4 ads on the Top 10 list, which was released this week (May 13), including one which took the top spot. o ignored Bobby Share A Coke (known with […]Read More