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Tags : Jerusalema

What Can Marketers Learn From The Phenomenon That Is Jerusalema?

Imagine how Master KG felt when President Ramaphosa recommended that South Africa take up the Jerusalema challenge on Heritage Day. Perhaps it felt better than the day the song hit 100 million views on YouTube. Or better than the day Nigeria’s biggest music star, Burna Boy, remixed the song, propelling it right across Africa and […]Read More

Global Hit “Jerusalema” Reaches #1 On Shazam’s Global Chart

Congratulations are in order to Master KG and Nomcebo Zikode having reached the top of the Shazam Global Chart as No. 1 this week. Jerusalema became his first track to reach Shazam’s Global Top 200. It has spent 18 consecutive weeks in the chart before reaching worldwide No. 1. To date, Jerusalema has been most Shazamed […]Read More