KwaDukuza music video – directed by Lebogang Rasethaba
Arcade Content’s Lebogang Rasethaba directed the music video for KwaDukuza, Mashayabhuqe KaMamba’s hit song addressing the taxi violence plaguing South Africa. In highlighting the futility of…
Lebogang Rasethaba
Arcade Content seizes the day for Standard Bank
Arcade Content produced Make One Day #Today, Native VML’s new campaign for Standard Bank, featuring brand films by Kyle Lewis, Lebogang Rasethaba and new…
Lebogang Rasethaba places at Creative Circle Ad of the Month
Arcade Content’s Lebogang Rasethaba directed the branded music video at the centre of Ogilvy & Mather’s Castle Lite Ziyabanda campaign, which came second in the Digital/Interactive…
Africa is Absolut campaign wins Silver APEX
Native VML’s Africa Is Absolut campaign won Silver in the Change category at last week’s APEX Awards, which celebrates campaigns that deliver tangible returns. Arcade Content…
The most meaningful 45 minutes of Lebogang Rasethaba’s career
Arcade Content director Lebogang Rasethaba recently directed two short documentaries for Operation Smile as part of Y&R South Africa’s gutsy live cross-platform idea #Operation45. In South…
Rob Smith takes home two Bookmarks
Arcade Content’s Rob Smith won two video Bronzes at the 2016 Bookmarks, South Africa’s premier digital awards. Rob took home Bronze in the Branded…
Lebogang Rasethaba directs Aewon Wolf in Cell C ads
Egg Films’ Lebogang Rasethaba directed Mega Data and Mega Bonus, two music video-styled ads for Cell C featuring Aewon Wolf and Sketchy Bongo from The Wolf Pack….
Lebogang Rasethaba’s pantsula orchestra music video
Arcade Content’s Lebogang Rasethaba directed In the Castle of My Skin, a new music video for award-winning UK jazz band Sons of Kemet. Shot in…
Lebogang Rasethaba’s sub-zero Castle Lite brand film
Arcade Content’s Lebogang Rasethaba directed Ziyabanda, a brand film about the first track made at -2.5°C, for Castle Lite, the only beer lagered at -2.5°C….
Future Sound of Mzansi streaming worldwide
Future Sound of Mzansi is being streamed over three episodes on Thump, VICE’s electronic music and culture channel. Thump is screening Future Sound of Mzansi to its two million unique…
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