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Tags : Tropika Island of Treasure 6

7DKS Turns Advertising into Entertainment with Tropika Island of Treasure Trans-Media Campaign

Jozi-based agency, 7 Different Kinds of Smoke (7DKS) recently turned traditional advertising on its head when instead of interrupting viewers with standard advertising, it transformed the promotion and production of popular TV series, Tropika Island of Treasure into a 360-degree trans-media entertainment campaign.  With an average weekly viewership of nearly 2 million views, it’s clear consumers couldn’t […]Read More